Plan, prepare, and check your AWS partner program work against the published requirements.

One roadmap covers one partner organization and both paths if you are on both. It answers three questions: where you stand today, what to pursue next and in what order, and what each step will take from your team.

What it covers

• Services Path tier moves, for example Select to Advanced, against the published tier requirements
• Software Path validation and what the FTR needs from you on the current route
• Competency fit and sequencing, including the AI Competency and its agentic categories
• Funding programs your current tier and validations make you eligible for

What you get

• A written roadmap: current standing, ranked next steps, and a gap list with owner and level of effort for each
• A 60-minute walkthrough
• The questions worth asking your AWS partner team, so you confirm eligibility before you invest

Price

$1,500 fixed

Turnaround

10 business days from read access

Payment

In full up front, card or ACH

When the roadmap or a review shows gaps, I write and fix the material: competency applications and case studies, Partner Business Plans for tier moves, fund request packages, and the Well-Architected remediation an FTR submission needs. Every engagement has a written not-to-exceed cap agreed before work starts.

Certifications, accreditations, and launched opportunities are earned by your team; I plan them and track them, I do not substitute for them.

For software companies taking a GenAI product to AWS customers. I build or harden the product on AWS, run the Well-Architected review and fix what it finds before the FTR, prepare the Marketplace listing materials, and line up what co-sell eligibility asks for. Scope, milestones, and a not-to-exceed cap are agreed in writing first.

What co-sell eligibility asks for, per the published AWS requirements:

• One or more software products listed as generally available in AWS Marketplace
• Eligibility for the ACE program
• Validated or Differentiated status in AWS Partner Central
• An Amazon Payee Central account
• A minimum of launched opportunities (ACE or AWS Marketplace Private Offers) in the past 12 months
• A minimum of qualified ACE opportunities in the past 12 months
• At least one person who completed the Co-Selling with AWS learning module
• A minimum of recognized AWS account revenue at enrollment

Read the current requirements on AWS

• AWS Service Delivery and AWS Service Ready Specializations will be deprecated on June 1, 2027, and new applications are closed. Source
• The Foundational Technical Review (FTR) is now completed by submitting a SOC 2 Type II report or an AWS Well-Architected Framework Review report in Partner Central, with results in minutes: approval or remediation steps. AWS announced this on June 16, 2026. Source
• The AWS AI Competency, which replaced the earlier competency for generative AI, has three agentic categories: Agentic AI Applications, Agentic AI Tools, and Agentic AI Consulting Services. Partners must be validated or differentiated on the Services or Software Path before applying. Source
• AWS launched an AI agent in Partner Central that gives immediate feedback on AI Specialization applications. Source

Partner Central now checks the format of an application quickly. A review still matters for what an automated check cannot judge: whether the evidence, numbers, and customer outcomes hold up.

Checked October 2026.

• You want a new Service Delivery or Service Ready specialization. AWS has closed new applications for both.
• You need a guarantee of approval. Nobody can give one; AWS decides.
• You need anything that depends on non-public AWS information. I work only from published requirements.
• You want certifications or opportunities produced for you. Those are earned by your team.

If one of these is you, the first call will say so. That's the point of it.

Khavion is an independent firm. It does not speak for Amazon Web Services, is not endorsed or sponsored by AWS, and has no say in approval decisions. AWS decides.